Marketing Strategy Content Creation
An interactive exhibit on China’s role in
fashion and jewelry design: operating at the
intersection of retail and installation art.
My responsibilities included operations
management, sales, merchandising, tours, capturing and creating content for digital presence, public outreach using Splashthat,
Mailchimp, and Instagram, establishing and maintaining effective
relationships with customers through concise
communication of the project status while
identifying and eliminating project incongruities along the way.